7 Drops, 7 Designs each drop, 7 Wisdoms each design
On a random summer night, at 4 a.m. I got a vision: In my quiet Moroccan livingroom, laying on the floor, trying to fall sleep, the concept for this brand became crystal clear: number 7 emerged as a central theme, guiding my entire vision. It wasn’t just a number—it was the essence of what I wanted to create.
I saw Moroccan-inspired designs, and I sketched them out instantly before I forgot. In that vision, I also saw sea shells and a beautiful Moroccan beach — symbols of nature's wisdom and resilience. It became clear that this brand wasn’t just about selling clothes—it was about offering meaning to people, not simply collecting money from buyers. This is why I decided to gift meaning with each design, I called it: the 7 Wisdoms.
You're not just wearing clothing; you're wearing a message.
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